Why switch to Spotlight Oz?

100% of former ARchitect users who switched to Spotlight Oz have made the switch and stayed. We’re proud of our high retention rate and that our peers are investing in this new, modern AR platform.

Why switch to Spotlight Oz?

100% of former ARchitect users who switched to Spotlight Oz have made the switch and stayed. We’re proud of our high retention rate and that our peers are investing in this new, modern AR platform.


Two platforms, two different purposes

To be completely transparent, comparing Spotlight Oz to ARchitect will never be an apples-to-apples assessment. While we’re both analyst relations platforms, our platforms are built on fundamentally different principles.

Spotlight Oz

  • Only AR platform that supports insights-driven AR
  • Supports daily use of practitioners capturing insights and strategically analyzing analysts’ perceptions
  • Offers macro-view coordination and unified reporting for complex AR teams

ARchitect

  • Known for its database of analysts
  • Supports operational elements like events and mass communications
  • Enables record-keeping of program interactions


How we stack up

We assessed ourselves vs. ARchitect on the features most common in AR platforms. We believe we succeed in the features that matter most for sustaining a strategic, impactful AR program, but we’ll let you be the judge.

 
Spotlight

Insights management: Spotlight Oz has analyst insight capturing, tagging, and reporting

Checked
Checked

Interaction planning: Spotlight Oz has analyst tiering, custom categorization, filtered calendar, strategy tracking.

Checked
Checked

Interaction execution: Spotlight Oz has speaker preps, sentiment tagging, multi-author note taking, insight tracking.

Checked
Checked

Reporting: Spotlight Oz has custom metrics, analyst perception tracking, aggregated reporting.

Checked
Checked

Support: Spotlight Oz has tool help, expert AR help, and AR thought leadership.

Checked
Checked

Analyst bios: Spotlight Oz has more complete and accurate profile; ARchitect has more analysts.

Checked
Checked

Coverage tracking: ARchitect monitors mentions in syndicated research, traditional media, and social media.

Checked
Checked

Newsletter communications: ARchitect has newsletter templates, email sending, and email tracking.

Checked
Checked

Event planning: ARchitect has analyst and speaker 1-on-1 scheduling.

Checked
Checked

Questions about how we compare?

We know purchasing a new analyst relations platform comes with many questions, changes, and nuances. We’re here and ready to answer any questions you may have from the super general to the very specific.

Ready to switch?

Reach out to schedule a meeting with us. We’ll show you how your program could look inside the tool, answer any questions you have, and discuss how to transfer any historical data into Spotlight Oz.

Get Started