Kendra Copeland

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    Showing AR Momentum

    April 17, 2019
     
    A slide titled "What are We Fighting For?"Icons represent attention & support, budget & resources, patience, & recognition.

    Overcoming AR Objections

    February 20, 2019
     
    Slide showing a table with lead generation metrics across categories like Program, Perception, Relationships, and Outcome.

    A Discussion on AR Measurement

    December 12, 2018
     
    Slide from Spotlight presentation on Analyst Relations professionals, emphasizing communication roles and relationship focus.

    What It Means To Be An AR Pro in 2018 - Infographic

    December 6, 2018
     

    Tools to help you make a big impact

    November 11, 2018
     
    Diagram of the "Offseason Activity" process cycle with steps from advisory to report publish.

    Make The Biggest Impact in Your Next Evaluation Report

    November 7, 2018
     
    Two slides from the "Positioning Guide" showing a model and worksheet for analyzing and organizing positioning.

    Planning AR Activity with Context and Purpose (Part 2)

    September 19, 2018
     

    Tools to help you plan with purpose

    September 19, 2018
     
    Context and planning chart

    Planning AR Activity with Purpose and Context (Part 1)

    August 29, 2018
     

    Tools to help you plan with context

    August 29, 2018
     
    Venn diagram showing alignment between Analyst Attributes and Business Goals for improved prioritization.

    Prioritizing The Right Industry Analysts

    June 27, 2018
     
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