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In The World Of Analyst Relations, Perception Is Reality

October 29, 2020
 
Team meeting in a modern conference room. Presenter points to a bar chart on a screen while attendees take notes on laptops.

Case study: Creating, justifying, and implementing insights-driven metrics

October 14, 2020
 
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Serge's view from the AR frontlines

October 6, 2020
 
Presenter explains an 'Analyst Maturity Model' chart on a screen while a team takes notes on laptops in a meeting room.

Case study: Using insights to drive (and change) strategy

September 30, 2020
 
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Using insights to support product management

September 16, 2020
 
Team meeting in a conference room with laptops and coffee. 'Spotlight' logo on the wall, exposed brick, and large windows.

The Case for Insights-Driven Analyst Relations

September 9, 2020
 
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How AR can cross-functionally collaborate from top to bottom

September 3, 2020
 
Two women stand beside a flip chart labeled 'SPOTLIGHT vs The MQ' in a modern office with brick walls. Play button overlay.

Caroline's commentary on Spotlight's AR football team vs the MQ

August 26, 2020
 
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Case study: Creating initiatives and metrics from the Forrester Wave insights

August 20, 2020
 

Insights-driven analyst relations metrics you can control

August 13, 2020
 
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Measuring Analyst Relations Through Analyst Insights

August 5, 2020
 
Two professionals working on laptops in a glass-walled conference room with a whiteboard, inside a modern office.

Annual analyst relations planning: why it’s critical

July 28, 2020
 
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