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What matters in analyst relations, and how to extract, refine, and curate insights with intention.

Turning Setbacks into Stepping Stones: Communicating Less-Than-Stellar Analyst Rankings

July 12, 2024
 
Two people working at a shared desk with laptops in a bright, modern office space with natural light.

The Art of Analyst Briefings: From Planning to Execution

June 17, 2024
 
A conference session in a large room with attendees sitting at round tables, listening to a speaker on a stage.

AR's ROI: Three Letters We Love To Hate

June 5, 2024
 
A group of four people collaborating in a conference room, a presentation screen showing the text "Giddy up!" in background.

Spotlight Oz: Overcoming AR Challenges with Tailored Solutions

May 20, 2024
 
Featured interview graphic for Celeste White with Blue Yonder and Spotlight logos, a microphone icon, and a blue background.

A Journey Towards Strategic Partnership and Sustainable Growth: An Interview with Blue Yonder’s Celeste White

May 6, 2024
 
Spotlight featured interview with Brian Partridge, Head of 451 Research/Kagan at S&P Global Market Intelligence.

A Spotlight On S&P: Global Market Intelligence 451 Research

April 22, 2024
 
Four women in a modern office lounge with exposed brick walls, engaged in a casual discussion while seated in gray chairs.

The Strategic Impact of Analyst Relations in Product Launches

March 18, 2024
 
Three women having a discussion in a modern office lounge, seated on a couch and chairs near a staircase.

AR’s Impact on the Investor Community

March 5, 2024
 
Two coworkers collaborating on a laptop in a modern office lounge with a 'Spotlight' logo on a screen in the background.

Unleashing Collaboration: ServiceNow’s Journey with Spotlight Oz

February 14, 2024
 
Graphic featuring Jon Collins, VP of Engagement at GigaOm, with a Spotlight AR design and GigaOm logo on the right.

A Spotlight On GigaOm: A Practitioner-Led Analyst Firm Helping Companies Better Deploy Technologies

January 23, 2024
 
Woman presenting with a laptop to a group in a conference room, with 'Spotlight Analyst Relations' displayed on a large screen.

Using AR Intelligence to Inform Product Strategy

December 12, 2023
 

AR Summit 2023: Blog Recap

November 8, 2023
 
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