Spotlight Oz: How to Track Media Mentions and Share of Voice Without the Manual Grind
Go beyond the ordinary—turn analyst insights into business impact.
Spotlight Oz is the only analyst relations platform built to elevate AR teams from program managers to strategic business partners. Delivering on the promise of insights-driven AR, Spotlight Oz scales your program with ease, improves collaboration across teams, allows for the seamless capture of insights, and offers unmatched reporting capabilities.
Watch our latest video to explore the key features of Spotlight Oz and see what sets us apart.
Spotlight Oz is more than just an analyst relations platform—it’s your competitive edge. Our expert best practices and exclusive market intelligence empower business leaders to build stronger analyst relationships and make informed decisions with confidence. With Spotlight Oz, you don’t just track interactions––you turn them into strategic advantage.
Spotlight Oz turns every analyst interaction into actionable intelligence. Powerful AI surfaces trends, sentiment, and patterns based on the insights your team captures — combined with additional insights from 150+ Spotlight Consultants — to drive more strategic engagements and smarter business decisions.
Spotlight Oz delivers an intuitive experience that streamlines workflows across AR teams, breaking down silos and ensuring seamless collaboration. Whether managing global programs or scaling AR efforts, our platform enables teams to work smarter, faster and with greater alignment.
With Spotlight Oz’s fully-customizable dashboard, users can select what metrics matter most to them, add filters to track progress on an initiative and view sentiment changes over time. It’s never been easier to show AR program impact.
Spotlight’s Research & Intelligence team vets analyst profiles, analyst content from across the web, and planned research — so you don’t have to.
Know what analysts really think — get up-to-date sentiment on your business and competitors across media outlets.
Spotlight Oz maps and unifies 2,000+ technology categories across Gartner, Forrester, and IDC — streamlining how you explore, track, and plan against the categories that matter most.
With Mailchimp, Microsoft Outlook, and Google Chrome integrations, Spotlight Oz fits right into your workflow.
With 26 built-in metrics and our proprietary Analyst Perception Gauge, it’s never been easier to showcase AR’s influence on business outcomes.
From self-paced learning to hands-on guidance, our Customer Success team and multi-channel support have you covered.
