Three Powerful Ways G2 User Data Shapes Smarter Market Strategies
Enterprise AR in 2025: Growth, Innovation & Smart Strategies for Success
The AR Leader’s Edge: Spotlight Partners with Experienced Strategist, Clare Henry for a Next-Level Leadership Program
Understanding Gartner’s New Emerging Market Quadrant (eMQ): A Fresh Approach to Vendor Analysis
AR Summit 2025: Registration Now Open for the Premier Analyst Relations Event
Forrester Q4 2024 Earnings Recap
How to Use Analyst Insights to Win in Market
Making an Impact with Insights
What It Means To Be An AR Professional 2022 – Webinar
How Analysts Perceive Analyst Relations 2021 – Webinar
What it Means to be an AR Pro in 2020 – Webinar
Caroline’s commentary on Spotlight’s AR football team vs the MQ
Planning With Insights-Driven AR
Jeff’s strategies for honest conversations with senior leaders
The Insights-Driven Approach to AR
How Analysts Perceive Analyst Relations 2020 – Webinar
Cory’s tips for making allies with account executives
Andrea’s favorite analyst icebreakers
Staffing and Recruiting Challenges in AR Webinar
Case Studies of Impacting Business with AR
Showing AR Momentum
Overcoming AR Objections
Insights-Driven AR Metrics
A Discussion on AR Measurement
Make The Biggest Impact in Your Next Evaluation Report
Planning AR Activity with Context and Purpose (Part 2)
Planning AR Activity with Purpose and Context (Part 1)
Prioritizing The Right Industry Analysts
2024 Analyst Survey Infographic
What It Means To Be An AR Pro in 2024 – Infographic
2023 Analyst Survey Infographic
What It Means To Be An AR Professional 2022 – Infographic
How Analysts Perceive Analyst Relations 2021 – Infographic
How Analysts Perceive Analyst Relations 2020 – Infographic
What It Means To Be An AR Pro in 2020 – Infographic
What It Means To Be An AR Pro in 2018 – Infographic
Evangelizing An Analyst Relations Program In A Global Enterprise: An Interview with NTT DATA
Spotlight Oz Testimonial: How Blue Yonder Leverages Insights Inside Spotlight Oz
Using Insights from Analysts To Serve Multiple Lines Of The Business: An Interview with Adobe’s Peter Sheldon
The AR Enterprise At Work: An Interview with ServiceNow’s Elissa Houchin
Case study: Creating, justifying, and implementing insights-driven metrics
Case study: Using insights to drive (and change) strategy
The Case for Insights-Driven Analyst Relations
Case study: Creating initiatives and metrics from the Forrester Wave insights
Case study: Reprioritizing AR efforts to accommodate new products
Analyst to Follow: Agentic AI
10 Leading Generative AI Analysts
A Basic Guide to Gartner Analyst Groups
Guide to Peer Review Sites for Analyst Relations Professionals
Staffing and Recruiting Challenges in AR White Paper
Illuminator: Getting Started (Or Starting Over) With GenAI
Cocktails & Commerce
Illuminator: The Industrial IoT Transformation
Illuminator: Analyst 2025 Predictions: Our Agentic AI Future
Illuminator: What Analysts Think of Analyst Relations
Illuminator: The Future of Cloud Computing with Dave McCarthy, IDC
Illuminator: The Hidden Complexity of Payments with Jordan McKee, 451 Research S&P Global Market Intelligence
Illuminator: We Need To Talk About the Data Breach Problem with Chase Cunningham, G2
Illuminator: Gen AI, Sustainability, and a New Workforce with Rita Soni, Everest Group
Illuminator: The Art & Science of Analyst Predictions with Sharyn Leaver, Forrester and Michael Rennett, Dell Technologies
Illuminator: The Black Box of AI Ethics and Trust with Grace Trinidad, IDC
