As the year comes to a close, if you’re like us, you’ve been eagerly awaiting the 2024 Spotify Wrapped or Apple Replay–the yearly campaigns that summarize your listening habits and reveal your favorite songs, artists, and genres from the past twelve months. While we can’t explain the magic behind these musical algorithms, we couldn’t help but look back on the top Spotlight Oz features and announcements from 2024. From page redesigns and time saving integrations, let’s review some of Spotlight Oz’s greatest hits for the year.
The Engagement Planning Calendar is your go-to playlist for AR activity, tracking interactions, reports, and events. Break down engagements by year, quarter, or month, and dive deep with filters that matter most to you–such as analyst, research firm, label, and status. Adjust your plans directly on the calendar and quickly export a snapshot of your program activity to share with stakeholders. This feature gives you a holistic view of every activity in your AR program, presented on an intuitive and visually engaging single page.
It seems like every day, a new analyst is hired, another switches coverage areas, and a beloved analyst retires. With Spotlight Oz’s notification feature, you won’t miss a thing. Alerts in the app provide real-time updates on the analysts, reports, categories, and insights you’re following. When things get too loud, you can always turn the volume down – use notification preferences to customize your alerts without feeling swamped.
All jokes aside, we’re thrilled to introduce a Microsoft Outlook integration to Spotlight Oz. The Spotlight Oz extension lets you track emails and interactions without ever leaving your inbox. Easily create new interactions from emails and calendar events, and update existing interactions as meeting times and attendees change.
AR pros know that insights-driven AR means delivering key insights to stakeholders to inform business decisions and strategy. Insight Themes makes it easy to monitor and collect insights from across your program (and from Spotlight’s Research & Intelligence team), ensuring that you stay ahead of trends and key shifts, without losing sleep over a tedious newsletter. With real-time updates and curated reports, you can empower your team to make informed decisions faster, and ultimately drive more impactful outcomes.
At Spotlight, we’re always in pursuit of making analyst relations more efficient and productive for our clients. In 2025, we’ll be dropping some new tracks:
If you’re ready to jam along with Spotlight Oz, don’t hesitate to connect with our team for a demo. Hitting all the right notes in AR begins with Spotlight Oz.
See you in the New Year!
